MEASURE PERFORMANCE WITH FULL TRACEABILITY & TRANSPARENCY
On the marcapo marketing platform dashboard, you can immediately see which measures are effective, how campaigns are performing, and where there is further potential for improvement.
Growthat a glance
In the end, only one thing matters: measurable success. On the marcapo marketing platform, data from your sales partners is automatically consolidated into a brand dashboard. All relevant KPIs for the booked advertising campaigns are available on a daily basis. This way, you always know how your partners’ marketing activities are performing.
And best of all: Each partner has access to their own reports and can track the success of their campaigns in real time. That's real-time transparency.
Two dashboards, one goal:
full transparency for the brand and its partners
Brand dashboard
The marcapo Brand dashboard consolidates all relevant metrics – updated daily – in one place. Campaigns, budgets, and partner activities are clearly visible and can be analysed in detail. This allows you to identify which measures are effective, which partners are active, and where there is still untapped
market potential. With flexible role and permission models, sales and field staff also get exactly the insights they need to continue growing your brand.
Benefits for your brand:
- Centralised analysis of all key performance indicators in a single report
- Full transparency across partners, regions, campaigns, and channels
- Early identification of opportunities and targeted management of measures
Partner dashboard
In the Partner dashboard, your sales partners can view all KPIs for their booked campaigns in a concise and easy-to-understand format. They can track in how their campaigns are performing real time and what results each channel is achieving. If any questions arise, our marketing consulting team is happy to assist you in a one-to-one conversation.
Benefits for your local partner:
- Clear presentation of all performance data
- Real-time dashboard updates
- Analysis and optimisation of KPIs with marketing consultants
Smart campaigns powered by AI
Link your reporting data directly to our in-house marcapo AI and let it work for you. The AI analyses performance, identifies opportunities for optimisation, and makes efficient campaign management easy for you and your partners.
